Art Magazine & Text Quizname

1. According to Jan White, a magazine cover should be (check ALL that apply)...

____an attention-grabber on the newsstand
____an attention-seeker on a coffee table
____a curiosity-arouser tempting one to look inside
____a showcase for the publishing product

2. White also says, the cover image (check all that apply)...
____becomes a major element in the overall image of the publication
____impresses a sense ofurgency and importance
____is always a photograph
____communicates a sense of worth
____symbolizes the relationship between the editors and the readers

3. Covers are made up of 4 elements. Check the item that does not apply...
____the logo
____a QR code
____ancillary information such as date
____an illustrative image (varying in subject, issue to issue)
____a synopsis of the most intriguing content (called cover lines)

4. Are covers best when enclosed in a frame or when the image bleeds off the page? Why? (explain your answer):

5. True or False. If there is only one cover line used on the cover, the image used should relate directly to it.

6. True or False? The font used for the name of your publication ought to be of the same type family as the department headings inside.

7. Describe the difference between a saddle-stitched and a perfect-bound publication:
8. The dummy you create before you layout a magazine, which provides pagination and a sort of map of what goes on what page is usually called a ________:

____mock-up ____flatplan ____blueprint ____mechanical

9. True or False? Normally page 1 is where someone unfamiliar with your magazine expects to find the contents page.

10. True or False? The word "masthead," while sometimes used to describe the logo as it appears on the magazine cover, strictly speaking, describes a box that appears next to the contents page and contains business information and a list of staff members.

11. A reader is likely to read a contents page because (Check ALL that apply)...

____they are looking for something specific
____they are wondering if the issue is worth buying or reading
____they want to know the gist of the major articles ?without having to plow through them
____they're information hunters, seeking a specific story they noticed or read earlier

12. It's a good idea to include which elements on the contents page? (check all that apply):

____the logo
____the publication slogan
____a photo of the editor
____date of publication
____brief article synopses
____a miniature photo of the cover
____a photo of the editor

13. Describe what is meant by a publication's "departments"...

14. To insert a single dash instead of a hyphen in InDesign use:

____Special Characters ____Preferences
____Only text typed in Word ____Character Styles

15. An en dash is what size in comparison to an em dash?
_____1/3 ____1/2 ____1/4 ____2X

16. The little red x inside a square in InDesign that indicates your text has been truncated but continues is called the:

____overset mark ____continuance curser ____placeholder ____x-square

17. True or False? To check spelling in InDesign, you go to the Edit menu. Or, you can press Cmd+W.

18. True or False. To see your tabs in InDesign, simply go to the Type menu and choose Show Hidden Characters.

19. True or False.To see where you have wordspacing issues and hyphenation violations in justified type you can turn the command to view them on in the preferences for"Composition."

20. True or False? One of the advantages of using paragraph styles for body text is that you can fix odd letter and word spacing glitches in justified type. (You change the default minimum and maximum percentages that InDesign chooses to vary kerning and tracking from line to line.)