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Q. List principles to keep in mind for designing the messages?

o Develop a positive theme. Approaches are more effective when they promote positive messages that state clearly what audiences can and should do.
o Themes should also avoid blaming or stigmatizing.

o It should be catchy and designed in such a way that all target populations can relate to it and identify with it.

o A message should be carefully crafted for the specific population groups.

o It should be designed to meet BCC objectives and to stimulate discussion and action.

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Biology, Academics

Category:- Biology
Reference No.:- M9580285

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