Ask Question, Ask an Expert

+1-415-315-9853

info@mywordsolution.com

Ask Humanities Expert

The written assignment would be a study of dynamics of commercial imagery. There are many strategies which are used within commercial imagery to draw viewer into a dynamic engagement with the advertisement. The story line and cast of characters takes centre stage. The composition is also very carefully controlled, in order to drive the message home most effectively.

Your task is to find THREE exs of magazine ads that you find intriguing. Your search should be confined to magazine ads. Select your exs carefully. Cast wide net as you get started, then refine your selections down to the three which are most interesting, complex and effective. You will then discuss each of them according to the following:

1) Composition and Design

Analyze compositional aspects of the ad, including elements as colour, light, form, balance, contrast, emphasis and rhythm. How do these contribute to story, and to the overall message of the advertisement?

2) Narrative

Assess the extent to which the ad “tells a story.” Pay special attention to what moment(s) in story are shown, where the story is set, and how this setting contributes to the story. What role does product being advertised play in the story?

You must analyze and estimate effectiveness of each ad carefully. Do composition and narrative come together to create compelling and convincing advertisement?  Do not be afraid to give your own thoughtful speculations on why designers made certain decisions.

Caution: Try to avoid subjective responses such as “I don’t like this ad.”  You must not go into detailed discussion of why a product or service is a good idea or how much you enjoy using it.  You should not describe the viability or success of any product or marketing campaign in any way that is not directly associated to the imagery used.

You might draw upon ideas in your course readings, class notes, books, articles etc. where suitable. The important point is to really look at your exs, to select them carefully, and to describe your ideas in a clear, methodical and organized way.

Please follow these criteria: 5-6 pages text, approx. 300 words per page, double-spaced, 12-point “Arial” or “Times” font families.

Humanities, Academics

  • Category:- Humanities
  • Reference No.:- M91711

Have any Question? 


Related Questions in Humanities

Use the test images sena and bookshelf 1 to study the

Use the test images Sena and Bookshelf 1 to study the trade-offs involved in the selection of block sizes in the forward adaptive quantization scheme described. Compare this with a more traditional forward adaptive schem ...

Assignment on brazillian people heritage health

Assignment on Brazillian people, heritage, health diversity& culture, Rubrik details assignment , numbers 6 & 8 are not apart to the assignment? Seeking relevant, competent college-level content, with complete answers? P ...

A prove that two isentropic curves do not intersect for

(a) Prove that two isentropic curves do not intersect for systems of two independent variables. (b) Show that isentropic curves do generally intersect for systems with more than two independent variables.

Show that the thermal efficiency of an ideal otto cycle is

Show that the thermal efficiency of an ideal Otto cycle is given by Where the ratio r = V1/V 2 is called either the compression ratio or the expansion ratio for a gasoline engine. In practice, r cannot be made greater th ...

A carnot engine absorbs 100j of heat from a reservoir at

A Carnot engine absorbs 100J of heat from a reservoir at the temperature of the normal boiling point of water and rejects heat to a reservoir at the temperature of the triple point of water. Find the heat rejected, the w ...

Paragraphi explain the thesis thesis-the main point or

Paragraph*I. Explain the thesis thesis-the main point or points that he or she is trying to make in the film. (This is not a description or summary of the film; it is an explanation of the author's purpose, the central i ...

Please read carefully the ob in action case study at the

Please read carefully the OB in Action Case Study at the end of Chapter 11: Google's "Three-Thirds" HR Team. • Using Table 11-1, what must be done to turn Google's HR group into a team? • Explain how Google's HR team mem ...

Part 1complete the final draft of previious paper see

Part 1 Complete the final draft of previious paper. (see teacher notes emailed to you) Write a theoretical paper utilizing your work and feedback from the preceding phases of the course. The final submission must address ...

In not less than 250 words you are expected to critically

In not less than 250 words. You are expected to critically evaluate and challenge the ideas of your classmates to help them develop better and more sustainable programming for the country in reference. References in APA. ...

A gas contained in a cylinder by a layer of styro foam is

A gas contained in a cylinder by a layer of styro foam is quickly compressed, the temperature rising several hundred degrees. Has there been a transfer of heat? Has the "heat content" of the gas been increased?

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Section onea in an atwood machine suppose two objects of

SECTION ONE (a) In an Atwood Machine, suppose two objects of unequal mass are hung vertically over a frictionless

Part 1you work in hr for a company that operates a factory

Part 1: You work in HR for a company that operates a factory manufacturing fiberglass. There are several hundred empl

Details on advanced accounting paperthis paper is intended

DETAILS ON ADVANCED ACCOUNTING PAPER This paper is intended for students to apply the theoretical knowledge around ac

Create a provider database and related reports and queries

Create a provider database and related reports and queries to capture contact information for potential PC component pro

Describe what you learned about the impact of economic

Describe what you learned about the impact of economic, social, and demographic trends affecting the US labor environmen