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Your team's task is to develop two innovative ideas for solving Singing Valley's problem. At the minimum, include the following in your response:

a. An analysis of the five forces of the Singing Valley market. Make and justify any necessary assumptions about their market.

b. A statement of Singing Valley's competitive strategy.

c. A statement of the problem. A problem is a perceived difference between what is and what ought to be. If the members of your group have different perceptions of the problem, all the better. Use a collaborative process to obtain the best possible problem description to which all can agree.

d. Document in a general way the process of up-selling an activity.

e. Develop two innovative ideas for solving the Singing Valley problem. For each idea, provide:

• A brief description of the idea

• A process diagram of the idea. If you have access to that product, you'll save time and have a better result if you also use it.

• A description of the information system needed to implement the idea

f. Compare the advantages and disadvantages of your alternatives in part e and recommend one of them for implementation.

g. Explain how and why upselling is essential for the company. Using Visio, diagram the process of upselling.

h. Use the 5 component framework when developing the 2 innovative ideas. In other words, each idea must discuss the use of Hardware, Software, Data, Procedures, and People.

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