Write a four to five (4-5) paragraph form letter to potential customers on the range of services your business or organization can provide. (The business/organization and customer(s) may be "real" or fictitious.)

The letter should include the following:

The structure of the letter follows the four-point persuasive outline, AIDA - Attention, Interest, Desire, and Action. 
The content stresses a central theme, selling point, or appeal to the customer. 
The content includes supportive information and details describing the range of services your business or organization can provide. 
Clarity, writing mechanics, and formatting requirements.

Report Plan Suggestions

Toys “R” Us is the receiver at the administrative level of the human resources subdivision.  The topic of this report is a teaching program for their staff to take to lessen the quantity of client complaints of bad service at the local stores.  The idea of this report is to influence them to sign up for a new client service training program for their confined stores that deal with the common community.

Possible resources for a report can be the website for the receiver, the merchandise or other feature of the report.  This can supply a lot of precious information that can be used in the report, for example what they are presently using now and why your idea would be superior.  A technique for gathering information that might provide hold up for another student’s report would be to do an initial wide-ranging search and then contracted it down to the information that appear supportive.  Then gather this to either a file that permits you to go back to it when inscribing the report.

Report Plan

The receiver of the such report will be the huge chain of Toys “R” Us, which also consist of, Babies R Us and a few other brands.  According to the Toys “R” Us website (2011), “products is sold in 900 Toys“R”Us and Babies“R”Us stores in the United States and Puerto Rico, and in more than 600 worldwide stores and over 140 licensed stores in 35 countries and authority” (para. 1).  The subdivision of this business that will be the one to go above a proposal of this type of program is Human Resources Management.  The theme of this report is a new consumer service teaching program for those who  meet with the public.  The intention of the report is to bring up to date them of this new consumer service training program that build up each worker into a public dealings megastar for their corporation giving consumers the service that they ought to have when visiting their store serving to eradicate consumer grievance.

            Prospective assets that will be required for sustaining this report is information about the training program itself, how meaningful it is, and display the need that the corporation has for new training based on customer grievance that can be effortlessly found online.  One such grievance on ConsumerAffairs.com from 2011 reads, “I went immediately to the front desk and two women acted as they were not free busy for almost 15 minutes. With no customers just about and not one response that I was present” (para. 1).  This grievance then goes on to explain more of the consumer service horrendous that they go throughout.  One of the best way to congregate information for this topic will be to use their websites for information on their corporation and the world of social media and grievance websites for example of how upset persons are about their corporation.  In this stiff economy, each upset customer is a prospective for further lost sales.

            In order to write the best report, making definite to have good substantiation as to why they can advantage from having this consumer service program will help to enhance the possibility that they will go with it.  In order to appraise the best verification, it has to be hard hitting and really make the point easy to see.  For example, a complaint board showing a large number of complaints associated to customer service or evidence that their sales have gone down, can go a long way towards helping with this.  The consequences of the report will hinge on how well written and how evident it is that this will fill their want for improved training.