The Internet is a valuable tool for research, but we must remember that anyone can make a website and post information. Sometimes, false information may be presented. For example, have you ever heard of the tree octopus? The tree octopus is a hoax, but the website has had many people fooled. I think that people tend to believe the information that they see based on how professional or "real" the website comes across. The website can be viewed at http://zapatopi.net/treeoctopus/.
What elements of the website on the tree octopus make it seem believable and credible? What elements identify it as a hoax?