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Question: Below is the instructions.

Essay 1:

A. How and why do gender and sexuality affect population health? Identify causes/ mechanisms and public health implications.

Essay 2:

Health literacy is the degree to which individuals have the capacity to obtain, process, and understand basic health information and services needed to make appropriate health decisions." - Healthy People 2020. Effective translation of public health practices to audiences requires an ability to communicate public health messages in a way that "keeps it real".

Based on your readings and lectures on social marketing, media studies, and health literacy:

Step 1:

Identify any one (1) public health message in any medium (public service announcement (PSA) - TV ad, radio, youtube, etc., (2)or print material/pamphlet /notice). Attach the health message for me to look at.

Step 2: Describe (if possible):
. Who is the intended audience(s)?
. What is the primary message?
. What is the message asking the viewer to "do" - what is the "call to action?"

Step 3:

Evaluate the overall strengths and weaknesses of the public health message citing at least 3 articles required in class. From a public health perspective, how might you improve on the message?

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