Local Broad Cost Leader - Low priced products for the local region: our brands offer solid value. Our primary stakeholders are bondholders, customers, stockholders, and management.

Global Broad Differentiator - Premium products for the industry across the globe: our brands withstand the test of time. Our primary stakeholders are customers, stockholders, management, and employees.

Global Niche Cost Leader - Reliable products for low technology customers across the globe: our brands offer value. Our primary stakeholders are bondholders, stockholders, customers, and management.

Global Niche Differentiator - Premium, tailored products for technology-oriented customers across the globe: our brands define the cutting edge. Our primary stakeholders are customers, stockholders, management, and employees.

Which mission statement best represents the Baldwin Company?

Lasting innovation is our motivation. We build premium products that are elegantly designed to meet the needs of a variety of market segments around the world.

Innovation meets revolution. We create value of our customers around the world through breakthrough designs that lead to unique high-performance products.