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In this assignment, you'll create two identity sketches - either in written or multimedia form - one showing yourself as seen through your activities and other components of your week and the other portraying your consumer self from the week (as companies see you). You'll also write one to two paragraphs comparing these two identities and reflecting on what you may have discovered through the process.

Make sure to address the following questions:

1. What activities, hobbies, interests, and interactions have you been involved in during the last week that might give someone clues about who you are?

2. What are some of your purchases and media-related activities from this last week that might give a corporation clues about your "consumer identity"?

3. In what ways are these two views of you similar?

4. In what ways are these two views of you different?

5. What is your reaction to any similarities or differences that you discovered?

Step 1: Understand the Assignment

Rewrite the assignment in your own words. Underline any important words that help you focus on the task.

Step 2: Identity Sketch from Your Weekly Activities

The first step is to think over your last week and brainstorm all of your activities and other details about your daily and weekly life that might give someone clues about who you are. Here are some ideas for what you might include:

Going to school, working a job, taking part in community activities or groups

Favorite hobbies

Creative pursuits

Entertainment/Leisure activities

Activities with friends

Activities with family
Types of transportation you took

Special or meaningful places you visited or are part of your weekly life

The most exciting or unusual event from your week (Did you do something new? Hear a great song? See something amazing?)
Other details you want to include from your past week that could help give a fuller picture of what your life is like

Brainstorm Space

1. Next, decide which details you want to include in your final sketch. Try to include at least 10 details about your week in your final piece. Circle or highlight the details above that you're most excited to include, or write them down in the space below, along with any new details or ideas that come to you.

2. Now decide what form you want your final piece to take. Use the space below if you want to write your sketch in paragraph form. (Make sure to write at least one to two paragraphs for this sketch, and include plenty of details to give a fuller picture of who you are as revealed from your weekly activity.) If you want to draw a sketch or diagram of yourself and label your details (or if you choose a different form of multimedia presentation), use a separate sheet of paper. (Make sure to label the details of your piece clearly and to provide any additional information that will help your viewer understand you and your week.)

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