Case questions1. what is wrong with how gold coast, Ask an Expert

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Case problems
1. What is wrong with how Gold Coast Advertising measures
its quality? describe why Gold Coast should ask its customers
about how they define quality.
2. Offer suggestions to George Stein on ways of identifying
quality dimensions GCAs customers consider important.
3. Develop a short problemnaire to be filled out by GCAs
customers that evaluates how customers define quality

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Category:- English
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