Assignment: The Future of Radio

Word count 400-600

Speculate on the future of radio. At least for the short term, broadcast radio is not in any danger.

1. What form will broadcast radio take?

2. What about local stations; can they compete with the giants like Clear Channel?

3. Consider satellite and internet radio and their effect on broadcast.

4. Do a bit of research and see if you think local broadcasting can survive and what it will take for local stations to survive. This should be an essay-- "your opinion "-- based on some facts you can find.

5. Cite and reference your sources.

This assignment will demonstrate your media literacy in your research, explain the application of the three market theory to your topic, analyze the roles of new technology, and define the role of radio in a media rich society.