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Assignment - Social Media Chart

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Social Media Assessment Chart

Each social media site offers a set of advantages and disadvantages to each user. By analyzing the fit, usability, cost, privacy/security considerations, and amount/type of content for each social media site, you can determine which ones will be most advantageous for you or your employer or client to use.

In this assignment, you will take on the role of a marketing consultant who is analyzing social media sites for a mock client. Your fictitious client may be a business or a nonprofit organization. It may have a physical location or exist only as an online entity. However, it may not be a social media website.

For the chart, you will start by inserting the name of your client, its products(s) or services(s), and target demographic(s) the client wants to reach through social media. Then, you will research Facebook, Twitter, Instagram, and YouTube so you may make recommendations to your client and answer questions about the 4 sites. Drawing on what you learn, you will answer 5 questions about each of the social media platforms. Please type your answers directly into the chart attached.

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