Website Management Plan
The management plan should be formatted as a formal document including the following elements:
1. A title page that includes the student's name, email address, and date
2. A table of contents
3. 12-15 double-spaced pages of content divided into numbered sections and subsections
4. A reference section with citations in APA format for any assertions made in the body of the document
Specifically, the following critical elements must be addressed:
Website Management Plan The management plan should address, at a minimum, the following critical elements:
Planning for the site:
- Select a domain name, decide where the site will be hosted, and provide a detailed rationale for the choices made.
- Determine how the owners of the site will be able to generate revenue (i.e., which e-commerce models can be used).
- Determine the development approach that will be used to build the site and provide a rationale for the approach chosen.
Layout and design for the site: o Determine the design requirements that the site must meet (i.e., which specific design approaches will be used, which must be avoided, etc.).
- Determine the technical requirements around user experience that the site must conform to in order to provide an acceptable experience. o Make decisions about site content-how the information on your site will be structured and why.
Determine quality assurance approaches that will be used to ensure that the site functions as expected at launch and in the future.
Launch plan for the site:
- What efforts will be taken to market and promote the site?
- What efforts will be made to optimize the site for search engines?
- How will analytics on the site be collected, and exactly which data points will be used?
Identify security issues that need to be addressed and what steps will be taken to verify that the site is secure.
Address privacy concerns and determine what policies will be put into place to ensure that a customer's information is used correctly.
Identify maintenance issues for the site during operation.
Address legal issues that must be considered for the site, both now and in the future.