Problem: Your organization has amassed two years of sales data from its brick-and-mortar and web channels. Management has no idea how to make sense of this yet untapped asset and has asked for your help. As a budding data scientist, you will give them your insights.
Develop a PowerPoint presentation (or the equivalent) complete with a handout that together address the following:
- Present the concept that patterns may exist in the data that are waiting to be discovered.
- Discuss possible insights that analyzing the mass of data might reveal.
- Compare and contrast the results of using pattern discovery and a traditional BI analytics dashboard.
- Defend your idea of data visualization as a rapid, yet effective, approach to finding patterns of interest. Why are we humans especially well-suited to using visualization?
- Present and explain some successful data visualization projects conducted by others.
You should write in the third person for this assignment, and your slideshow should meet the following requirements:
- Include at least 10 slides
- Your handout should meet the following requirements:
- Be no more than two pages in length
- You should submit this assignment as one document, with slides embedded in the handout as an appendix.