Most interactive products aim to satisfy a variety of usability and user experience goals. Fully satisfying all of these goals is rarely, if ever, feasible, either because of practical constraints, such as lack of finance, or because they conflict with one another. For these reasons, it is necessary to make trade-offs, satisfying some goals more fully than others.

In Activity 1 you reflected upon the relevance of these goals to particular interactive products. I also want you to be able to apply both usability and user experience goals to specific examples.

In this section my aim is to develop this skill by including the following:

. an activity in which you consider the trade-off between the efficiency and aesthetically pleasing goals

. a computer-based activity in which you compare the user experience of two websites

. a computer-based activity in which you compare the usability of two websites.