Answer the following questions:

1-11. Why do you think communication is vital to the success of every business organization? Explain briefly.

1-12. How does the presence of a reader comments feature on a corporate blog reflect audience-centered communication?

1-13. What changes would you make to your email messages if you know your recipients are typically walking or riding on mass transit when they read your messages?

1-14. Is it possible for companies to be too dependent on communication technology? Explain briefly.

1-15. You're the CEO of a company whose sales are declining, and there is a 50-50 chance you will need to lay off some of your employees sometime in the next two to three months.

2-9. You head up the interdepartmental design review team for a manufacturer of high-performance motorcycles, and things are not going well at the moment.

2-10. You and another manager in your company disagree about whether employees should be encouraged to create online profiles on LinkedIn and other business-oriented social networking websites.

2-11. How can nonverbal communication help you run a meeting? How can it help you call a meeting to order, emphasize important topics, show approval, express reservations, regulate the flow of conversation, and invite a colleague to continue with a comment?

2-12. Why do you think people are more likely to engage in rude behaviors during online communication than during in person communication?

2-13. You're giving your first major presentation at your new job and you notice at least half the people in the small conference room are looking at their mobile devices more than they are looking at you. How should you handle the situation?

3-9. Make a list of the top five priorities in your life (for example, fame, wealth, family, spirituality, peace of mind, individuality, artistic expression). Compare your list with the priorities that appear to be valued in the culture in which you are currently living.

3-10. How does making an effort to avoid assumptions contribute to the practice of cultural pluralism?

3-11. Why is it important to understand your own culture when attempting to communicate with people from other cultures?

3-12. Think about the last three movies or television shows set in the United States that you've watched. In what ways would these entertainment products be helpful or unhelpful for people from other countries trying to learn about U.S. culture?

3-13. How can helping someone adapt to your culture help you gain a better understand of it yourself?