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"Zara: Fast Fashion from Savvy Systems," in our text.
•Answer the following questions in your own words. Clearly label each answer 1-3:1.Describe Zara's strategy/business model, focusing on 3-4 elements that differentiate Zara from competitors such as Gap and H&M in the retail fashion industry
2.Describe specific ways Zara uses information technology to enable the strategy/business model elements you identified above. Remember to consider not only the hardware and software used by Zara, but the information that is produced and how that information enables Zara's decision making throughout its value chain (e.g., what products to offer, how much to manufacture, etc.)
3.Do you think Zara's strategy/business model is succeeding? How do you know? Provide support for your position (e.g., financial data, operating metrics, industry analyst opinions). Note that the fiscal year of Inditex (Zara's parent) ends January 31, so for financial data please ensure you use the latest quarter or year publicly reported. Use APA style to cite your sources.

Management Theories, Management Studies

  • Category:- Management Theories
  • Reference No.:- M91190320

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