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You have just been appointed as Public Relations Director of a service sector organization and first assignment is to make a crisis communication plan.

The subsequent elements should be included in the plan; handling of the Media, crisis communication team, preparation of news release, designated spokesperson among others. You should also point out how your organization's response to a crisis will vary from defensive to accommodative.

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Management Theories, Management Studies

Category:- Management Theories
Reference No.:- M9585229

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