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prepare down a two page APA formatted paper (plus cover sheet and reference page) which addresses the given: You have been tasked with developing a market research plan for your company's new line of lip balms for men and women. Find out what kind of market research (primary or secondary) you'll require to collect and the tool(s) you'll use to perform your data collection. Comprise a section on any challenges you might face and how you'll handle them. Be sure to comprise any sources you use to support your work.

Management Theories, Management Studies

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