prepare down a 750 to 1,050 word memo to your prospective business partners in which you complete the given:
a) describe the outcomes of your competitive analysis.
b) Describe the features of the market niche to which the product or service will be targeted.
c) Give your recommendation of brand characteristics which will support the total product's value.
d) Specify the total value proposition of the total product.
e) Propose unique product features which will appeal to the targeted market niche.
Format your paper consistent with the APA rule.