Too Much of a Good Thing The Castle, a premium retailer of clothes and accessories, created an enterprisewide data warehouse so all its employees could access information for decision making. The Castle soon discovered that it is possible to have too much of a good thing. The Castle employees found themselves inundated with data and unable to make any decisions, a common occurrence called analysis paralysis. When sales representatives queried the data warehouse to determine if a certain product in the size, color, and category was available, they would get hundreds of results showing everything from production orders to supplier contracts.

It became easier for the sales representatives to look in the warehouse themselves than to check the system. Employees found the data warehouse was simply too big, too complicated, and contained too much irrelevant information. The Castle is committed to making its data warehouse system a success and has come to you for help.

Create a plan that details the value of the data warehouse to the business, how it can be easier for all employees to use, along with the potential business benefits the company can derive from its data warehouse.