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This module marks the beginning of your course project. Your task this week is to identify a company to evaluate and research. Be sure to identify a company that you are able to gather enough information about so that you can fulfill each component of the project. Ideally the company you choose should have the following:

• Strong customer base

• Customer service representatives that regularly interact with customers

• Website

• An opportunity for you to interact with them, either in person, on the phone, or via the Internet

• Information about the company that you can access through the Internet or a library

• Customer service training program for employees

Once you have determined the company that you would like to use for this project, write a one-page paper that includes the following:

• Company name and general description that includes history, years in business, and number of employees.

• Products and/or services they provide, and how they meet the needs of customers.

• Description of their primary customers.

• Why you chose them for this project.

Management Theories, Management Studies

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