"Supply Chains are only of any interest to customers when they go wrong. Therefore, Supply Chain Resilience is considered as a very important factor in modern Supply Chains"

The above statement is shown to be true in numerous occasions in the past. Examples include the "Horsemeat Scandal" in processed meat products, "100's of garment workers crushed to death" in an arguably avoidable factory collapse in Bangladesh, or other "Supply Chain Scandals" in Asia that have affected McDonald's, Burger King and Starbucks. These scandals (specifically in branded products)have caused significant reputational and financial damage (as well as loss of human life) to different types ofindustries.

By taking as an example a Supply Chain that you are familiar with, identify and discuss in detail ONE ONLY important obstacle (such as Demand Forecasting, Inventory Management, Bullwhip Effect, Traceability etc.) that must be overcome to manage that Supply Chain successfully (100% of the assignment grade).

Typical examples of Supply Chains may include: production of fresh milk, automobile manufacturing, outpatient appointments or accident and emergency departments in public hospitals, banking services, supermarkets, the garment industry, pharmaceutical products, food supply chains etc.

RELEVANCE TO LEARNING OUTCOMES:

• Analyse and critically evaluate the ways in which supply chains are adapted in view of specific market dynamics and environments.

• Demonstrate an understanding of the importance of global lead-time management and time-compression.

• Critically analyse the theory, concepts and models of global supply chain management to interpret and understand complex and ambiguous risks in global logistics and supply chain environments.

• Locate, summarise and synthesise a range of information from published literature and electronic sources on GSCM.