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Question: With a classmate, choose two companies or brands that compete directly with each other. Select two of the following or choose your own. Then develop a competitive strategy for your firm while your partner develops a strategy for his or hers. Present the two strategies to the class. How are they similar? How are they different? a. Kmart and Target b. Verizon and T-Mobile c. Sea World and Universal Studios d. Visa and MasterCard e. Mazda and Hyundai f. Chili's and T.G.I. Friday's 2. Track your own consumer purchasing decisions as they relate to your income. Compare your decisions during the college year and the summer. Do you have a summer job that increases your income? How does that affect your decisions?

Management Theories, Management Studies

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