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Question: Who shops online? Are the characteristics of online shoppers changing? The typical Internet user now is likely to be between 35 and 64 years of age and spend an average of 66 hours a month viewing more than 2,300 Web pages, including home and office Internet use. While men used to shop more frequently online than women did, today women shoppers outnumber men.

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Management Theories, Management Studies

Category:- Management Theories
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