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Question: Search the Internet for companies who faced marketing challenges due to differences among cultures. Identify one company and the challenges or issues they faced in responding to cultural differences between them and their host country.

Describe the company's strategy for dealing with these challenges/issues. Do you feel that the company's strategy was effective or not? Explain your rationale and offer a different approach that you would recommend for the company (if applicable).

Management Theories, Management Studies

  • Category:- Management Theories
  • Reference No.:- M92628945

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