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Question: List the major forms of B2B e-marketing. B2B e-marketing is the process of selling goods and services through online transactions. B2B e-marketing includes product information; ordering, invoicing, and payment processes; and customer service. In a B2B context, e-business uses Internet technology to conduct transactions between two organizations via electronic data interchange, Web services, extranets, private exchanges, electronic exchanges, and e-procurement.

Management Theories, Management Studies

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