Question: Extreme Sports Web Site

Extreme sports encompasses certain activities perceived as having a high level of inherent danger such as BMX racing, skate boarding, mountain biking, ice climbing, and base jumping. You've always been a major fan and began selling caps and t-shirts with extreme sport themes, personalities, and inspirational sayings. As a result, over the past two years you have enjoyed traveling to many exotic venues around the world to sell your highly popular products at various events and competitions. You are thinking of starting a Web site to sell your products to extreme sports fans around the globe.

Review Questions

1. What challenges can you expect in trying to set up and run a Web site with global appeal? How might you address these?

2. What information do you need to capture from a customer in order to accurately and completely fill an order?

Critical Thinking Questions

1. What issues might come up in trying to deliver your product to customers in a foreign country?

2. What after sales service issues might arise and how could you handle these?