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Question: Describe the process of collecting business and competitive intelligence. Business intelligence is the process of gathering information and analyzing it to improve business strategy, tactics, and daily operations. Competitive intelligence focuses on finding information about competitors using published sources, interviews, observations by salespeople and suppliers in the industry, government agencies, public filings such as patent applications, and other secondary methods including the Internet.

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Management Theories, Management Studies

Category:- Management Theories
Reference No.:- M92268082

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