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Question Content:

The content of  questions will naturally be  guided by  the aims and needs  of  the researcher. Direct questioning is particularly useful for obtaining  information on knowledge, beliefs and practices.  In  deciding on the  question content. the researcher should not lose sight of  initial goals and objectives of  the project. as it  is  not  uncommon  to hate a schedule get out-of-hand in terms  of its length, coverage and complexity. 

Question Wording:

Number  of  considerations that should be borne in mind  are :

Clarity 

Ability  of  respondents  to  reply 

Bias 

Handling sensitive or personal information (will be dealt in detail  in  the section  on writing good questions).  

Consideration  for Responses Few general considerations  to  be  kept  in mind are: a)  Coverage  of  alternatives  -  responses should adequately encompass all of significant alternatives.  

 

Management Theories, Management Studies

  • Category:- Management Theories
  • Reference No.:- M9514533

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