Question category 3 of the baldrige criteria focuses on the, Ask an Expert

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Question: Category 3 of the Baldrige criteria focuses on the importance of the customer in assessing the quality of the products and services that a firm sells. Why do you think the authors of the Baldrige criteria included this category? How is the customer important in assessing the quality of the products and services that a company sells?

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Management Theories, Management Studies

Category:- Management Theories
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