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Question: 1. What types of products are banned from advertising on television? Tobacco goods such as cigarettes, cigars, and smokeless tobacco are banned from television advertising.

2. What are some advantages radio offers to advertisers? What about newspapers? Radio ads allow marketers to target a captive audience and offer low cost, flexibility, and mobility. Newspaper ads are flexible and provide nearly complete coverage of the market. Readers can also refer back to newspaper ads.

Management Theories, Management Studies

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