Question 1 describe the difference between hard data and, Ask an Expert

Management Studies

Question: 1. Describe the difference between hard data and soft data. What are the unique advantages of each type of data in terms of obtaining information about customer perceptions?

2. Are customer surveys better suited for accessing customer perceptions in services or manufacturing? Explain your answer.

3. Explain the concepts of reliability and validity. Why is it important that survey instruments be both reliable and valid?

4. Why is it important to have open-ended questions in survey instruments?

View complete question

Management Theories, Management Studies

Category:- Management Theories
Reference No.:- M92790034

Have any Question?Write your Review or question?

Related Questions in Management Theories

In-depth evaluation of a retailers sustainability impacts

In-Depth Evaluation of a Retailer's Sustainability Impacts and Policies/Initiatives Coursework requirement This coursework requires that you prepare a report based on an in-depth evaluation of the sustainability impacts ...

Team projectprepare an evaluation of quality within the

Team Project Prepare an evaluation of quality within the organization chosen by the team Use information learned in this course and in prior courses in statistics or quantitative methods, apply the appropriate tools to f ...

Assume that a salesman learned the price elasticity of

Assume that a salesman learned the price elasticity of demand for his products is -2.0. How many percent will increase in the total sales (revenue) if he cuts the price by 10%? Show your calculation process?

Business research assignments -assessment 1 - literature

Business Research Assignments - Assessment 1 - Literature Review (2000 to 2500 words) For this assessment, students are expected to demonstrate their understanding of the extant, academic literature related to an approve ...

A survey of us adults found that 69 of those who text on

A survey of U.S. adults found that 69% of those who text on cell phones receive spam or unwanted messages. You randomly select 100 U.S. adults who text on cell phones. A) Determine whether you can use a normal distributi ...

Dynamic leadership assessment - reflexive journalobjectives

Dynamic Leadership Assessment - Reflexive Journal Objectives - Prepare a Personal and Professional Development Plan (PPDP) for your continued leadership development, drawing on your reflections and insights from the firs ...

Cnsider the binomial distribution where n 11 and p

Consider the binomial distribution where n = 11 and p = 0.05. Find the mean and standard deviation of this binomial distribution. The customers at a local appliance store are polled as they leave the store. Each is asked ...

Watch the lynda video wayne winston on analyticswrite a 4-

Watch the Lynda video, "Wayne Winston on Analytics." Write a 4- to 5-page proposal to your current or previous company's executives discussing how analytics can be used in your company to improve sales through your retai ...

Question why do you think the worlds largest theme park

Question : Why do you think the world's largest theme park operator, the Walt Disney Co., was motivated to establish parks in Tokyo, Paris, and Hong Kong? What particular market characteristics of each of those sites wer ...

Discussion assignment - discuss the following statementif

Discussion Assignment - Discuss the following statement: If management gets a union, it deserves one. Take a position for or against the statement and support your argument with both your research into the subject (refer ...

4,153,160 Questions Asked
13,132 Experts
2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Recent Questions

Ask Management Theories Expert