Please answer the following questions below in 175-250 word response and include a reference for each question answered. Response must be original.

1. What is the value of sales and operations planning in supply chain integration? What happens if sales does not communicate effectively with operations? What is the value of having medium- and long-term forecasts? How do e-commerce strategies promote growth?
2. Why would a company outsource parts of its supply chain? Explain the value of this practice and why so many companies use it today. What are some operational challenges that outsourcing can present?
3. Identify all of the areas of a consumer products company in which statistical quality control can be applied. How do you measure effectiveness of processes using statistical quality control? 
4. Imagine you work for a breakfast cereal company that makes prepared products that are served cold. Your company wants to introduce a new hot breakfast cereal that would require some minimal preparation by the consumer. How would you propose forecasting initial demand for this product? Identify one quantitative and one qualitative technique. How do the techniques complement each other?