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Each year, AMR Research publishes a list of 25 supply chain companies which describe leadership in applying demand-driven principles to their global supply chains. In 2008, Apple topped this list.

In your estimation, what are the critical success factors which got Apple recognition for its OM activities? prepare down the operations strategy which Apple used to make a competitive advantage? describe why?

Validate your answers with illustrations and reasoning.

Management Theories, Management Studies

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