DSS and EIS Dr. Rosen runs a large dental conglomerate-Teeth Doctors-that employs more than 700 dentists in six states. Dr. Rosen is interested in purchasing a competitor called Dentix that has 150 dentists in three additional states. Before deciding whether to purchase Dentix, Dr. Rosen must consider several issues:
• The cost of purchasing Dentix.
• The location of the Dentix offices.
• The current number of customers per dentist, per office, and per state.
• The merger between the two companies.
• The professional reputation of Dentix.
• Other competitors.
Explain how Dr. Rosen and Teeth Doctors can benefit from the use of information systems to make an accurate business decision about whether to purchase Dentix.