Justify your alternative of research techniques for the above research conducted.
Integrated marketing communications is crucial so that the customer acquires unified messages and promises regarding the tourism experience. Discuss and describe this statement in context of destination marketing.
describe and discuss the significance branding for the tourism organisation.
Illustrate out the Ansoff model and discuss its significance in strategic marketing planning.
Discuss and describe the potential and challenges of using electronic channels to market your products or services.