Ask Question, Ask an Expert

+61-413 786 465

info@mywordsolution.com

Ask Management Theories Expert

problems:

1) Develop a forecasting model, justifying its selection over other methods, and project attendance through the year 2007.

2) What revenues are to be expected in 2006 and 2007?

3) Discuss the school's options.

Case Study (Southwestern University)

Southwestern University (SWU), a large state college in Stephenville, Texas, enrolls close to 20,000 students. The school is a dominant force in small city, with more students throughout fall and spring than permanent residents. Always a football powerhouse, SWU is generally in the top 20 in college football rankings.

As the legendary Bo Pitterno was hired as its head coach in the year 1999 (in hopes of reaching the elusive number 1 ranking), attendance at the five Saturday home games each year has increased. Prior to Pitterno's arrival, attendance generally averaged 25,000 to 29,000 per game. Season ticket sales bumped up by 10,000 with just the announcement of the new coach's arrival. Stephenville and SWU were ready to move to "the big time!"

The immediate issue facing SWU, however, was not NCAA ranking. It was capacity. The existing SWU stadium, built in 1953, has seating for 54,000 fans. The table beneath indicates attendance at each and every game for the past 6 years.

One of Pitterno's demands upon joining SWU had been a stadium expansion, or possibly even a new stadium. With attendance increasing, SWU administrators start to face the issue head-on.

Pitterno had wanted dormitories solely for his athletes in stadium as an additional feature of any expansion.

SWU's president, Dr. Joel Wisner, decided it was time for his vice-president of development to forecast whenever the existing stadium would "max out." The expansion was, in his mind, a given. However Wisner required knowing how long he could wait. He as well sought a revenue projection, supposing an average ticket price of $30 in 2006 and a 10% increase every year in future prices.

Southwestern University Football Game Attendance, 2000-2005:

2000

GAME

         ATTENDEES                         OPPONENT

1       37,100                                    Baylor

2a      41,600                                   Texas

3       39,400                                    LSU

4b     25,200                                    Arkansas

5       37,100                                    USC

 

2001                                                

GAME

ATTENDEES                         OPPONENT

1       36,200                                    Oklahoma

2a     41,300                                    Nebraska

3       38,500                                    UCLA

4b     24,300                                    Nevada

5       37,200                                    Ohio State

2002

GAME

ATTENDEES                         OPPONENT

1       34,700                                    TCU

2a     47,800                                    Texas Tech

3       42,100                                    Alaska

4b     26,400                                    Arizona

5       38,500                                    Rice

 

2003

GAME

ATTENDEES                         OPPONENT

1       42,700                                    Arkansas

2a     48,100                                    Missouri

3       44,600                                    Florida

4b     29,200                                    Miami

5       41,300                                    Duke

 

2004

GAME

ATTENDEES                         OPPONENT

1       43,600                                    Indiana

2a     49,100                                    North Texas

3       45,300                                    Texas A&M

4b     32,700                                    Southern

5       48,600                                    Oklahoma

2005

GAME

ATTENDEES                         OPPONENT

1       47,400                                    LSU

2a     51,200                                    Texas

3       46,500                                    Prairie View A&M

4b     35,200                                    Montana

5       48,700                                    Arizona State

(a) Refer to the Homecoming games.

(b) Throughout the fourth week of each season, Stephenville hosted a hugely well-liked Southwestern crafts festival. This event brought tens of thousands of tourists to the town, particularly on weekends, and had an obvious negative impact on the game attendance.

Management Theories, Management Studies

  • Category:- Management Theories
  • Reference No.:- M961

Have any Question? 


Related Questions in Management Theories

Team projectprepare an evaluation of quality within the

Team Project Prepare an evaluation of quality within the organization chosen by the team Use information learned in this course and in prior courses in statistics or quantitative methods, apply the appropriate tools to f ...

Strategic information systems assignment - literature

STRATEGIC INFORMATION SYSTEMS ASSIGNMENT - Literature Review Write a literature review of NOT more than 2000 words. The review should demonstrate that the student has thoroughly researched their topic. Students should us ...

In-depth evaluation of a retailers sustainability impacts

In-Depth Evaluation of a Retailer's Sustainability Impacts and Policies/Initiatives Coursework requirement This coursework requires that you prepare a report based on an in-depth evaluation of the sustainability impacts ...

Assignment -personal reflection 1 -instructions - watch

Assignment - Personal Reflection 1 - Instructions - Watch Milgram's obedience video: Milgram Experiment Proves We Blindly Obey Authority. Consider the following. Christ called his disciples to follow him (Mark 1:17). He ...

Assignment -for this assignment analyze and discuss your

Assignment - For this assignment, analyze and discuss your personal leadership style. Based on your experiences, current readings, work experience, education, and use of self-assessment instruments describe what you thin ...

Questionthere is no consensus on a definition of complex

Question: There is no consensus on a definition of complex systems or complex adaptive systems. Both terms are frequently used interchangeably within the literature. Rather, it is much easier to look at the characteristi ...

What is the result of a price ceiling and why do some

What is the result of a price ceiling? And why do some consumers tend to favor price ceilings and others tend to oppose it?

Suppose that for a given patient the true ef is 63 consider

Suppose that, for a given patient, the true EF is 63. Consider the population of EF values that can be estimated on that patient using option II above. That population follows a normal distribution with μ= 63. Find the p ...

Question 1supply chain management is instrumental as it

Question: 1. Supply chain management is instrumental as it pertains to marketing as marketing plays a key role in integrating supply chain processes and promoting collaboration between stakeholders. 2. In this week's dis ...

Watch the lynda video wayne winston on analyticswrite a 4-

Watch the Lynda video, "Wayne Winston on Analytics." Write a 4- to 5-page proposal to your current or previous company's executives discussing how analytics can be used in your company to improve sales through your retai ...

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Why might a bank avoid the use of interest rate swaps even

Why might a bank avoid the use of interest rate swaps, even when the institution is exposed to significant interest rate

Describe the difference between zero coupon bonds and

Describe the difference between zero coupon bonds and coupon bonds. Under what conditions will a coupon bond sell at a p

Compute the present value of an annuity of 880 per year

Compute the present value of an annuity of $ 880 per year for 16 years, given a discount rate of 6 percent per annum. As

Compute the present value of an 1150 payment made in ten

Compute the present value of an $1,150 payment made in ten years when the discount rate is 12 percent. (Do not round int

Compute the present value of an annuity of 699 per year

Compute the present value of an annuity of $ 699 per year for 19 years, given a discount rate of 6 percent per annum. As