Ask Question, Ask an Expert


Ask Management Theories Expert

problem 1: Define the term product. Propose and describe a system for categorizing products.

problem 2: Product line decisions are crucial and crucial in an enterprise. Describe the factors affecting the product line decision.

problem 3: Describe the concept of product life cycle (PLC). Comment on PLC as an help to new product development planning strategies.

problem 4: Describe the scope and importance of product management function in today’s dynamic marketing environment.

problem 5: With the help of appropriate exs and describe the factors which can be responsible for the failure of a new product.

problem 6: As a product manager, you have received about 5 new product ideas in your processed food division. What are the processes which can be used to screen such ideas and choose the best one? Which process would you like to use and why?

problem 7: Describe product focused versus market focused organizations.

problem 8: Define the term Brand? prepare about the branding levels.

problem 9: Describe the merits and demerits of celebrity endorsement for a brand use an ex.

problem 10: Define the term co-branding.

problem 11: Define the term brand extension.

problem 12: describe the various types of brand extension strategies used by brand managers.

problem 13: Describe the concept of Commodities versus Brands.

problem 14: Describe the Strategic Brand Management Process.

problem 15: ‘Brand is the most lasting asset of Organization’. Illustrate this statement with reference to ‘Brand Equity’.

problem 16: Describe in detail different Qualitative Techniques to measure the Brand equity. Highlight pros and cons of each. Which is the most appropriate technique and why?

problem 17: Describe in detail different Quantitative Techniques to measure the Brand equity. Highlight pros and cons of each. Which is the most appropriate technique and why?

problem 18: What do you mean by the term Positioning? What are the key considerations while designing positioning strategy for a product? Describe the alternative bases for positioning that you can apply for:

• A toothpaste.
• Cornflakes.

Management Theories, Management Studies

  • Category:- Management Theories
  • Reference No.:- M92852

Have any Question? 

Related Questions in Management Theories

Marketing amp enterpreneurship assignments-assignment 1

MARKETING & ENTERPRENEURSHIP ASSIGNMENTS- Assignment 1: Online Discussion Report You are required to make two hundred (200 words) weekly contributions to your Discussion Forum on Blackboard (ELearning activities) during ...

Discussion board questionthe ceo knows that there are many

Discussion Board Question The CEO knows that there are many technological enhancements that can potentially assist you and the project managers. At the next meeting, you and the other project managers have been asked to ...

Are feedbacks actually beneficial in selecting legitimate

Are Feedbacks Actually Beneficial in Selecting Legitimate Movers and Packers Within present age of technological innovation, persons are buying items on such basis as its online worth in fact it is well maintained by sim ...

1 principles and practices of managementhow will you

1. Principles and Practices of Management How will you influence people to strive willingly for group objectives in your organization (target based industry)? Apply your interpersonal influence through communication proc ...

Purchasing and supply management assignment-question 1 -a

Purchasing and Supply Management Assignment- Question 1 - (a) The purchasing function has an influence on other business functions. Elaborate on such influence with examples.    (b) Explain with examples how Purchasing a ...

Assessment type research essaypurpose to allow students to

Assessment Type: Research Essay Purpose: To allow students to research organisational behaviour theory and to enable students to examine and critically analyse one aspect of organisational behaviour in depth. Students wi ...

Strategic information system business reprot assignment- in

STRATEGIC INFORMATION SYSTEM BUSINESS REPROT ASSIGNMENT- In groups of three or four, you will be required to conduct research on AIS/ERP Systems for your client, including define business processes, develop business requ ...

The purpose of this assignment is to consider supply chain

The purpose of this assignment is to consider supply chain management (SCM) and SCM systems within the context of business strategy. Choose any organization and prepare a summary with 2 to 3 pages. Include the following ...

Mmh349 employment relationsassessment task ndash 2ndword

MMH349 Employment Relations Assessment task – 2nd Word length: 3,000 words (plus or minus 10 per cent, excluding the reference list) Enterprise agreements are greatly encouraged under the Fair Work Act 2009, such that th ...

Decision tree analysisimagine you have your mba degree and

Decision Tree analysis Imagine you have your MBA degree and have just been hired as Assistant to the Vice President. Your boss tells you that the company is thinking about building a new hotel. The success of the hotel w ...

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

A cola-dispensing machine is set to dispense 9 ounces of

A cola-dispensing machine is set to dispense 9 ounces of cola per cup, with a standard deviation of 1.0 ounce. The manuf

What is marketingbullwhat is marketing think back to your

What is Marketing? • "What is marketing"? Think back to your impressions before you started this class versus how you

Question -your client david smith runs a small it

QUESTION - Your client, David Smith runs a small IT consulting business specialising in computer software and techno

Inspection of a random sample of 22 aircraft showed that 15

Inspection of a random sample of 22 aircraft showed that 15 needed repairs to fix a wiring problem that might compromise

Effective hrmquestionhow can an effective hrm system help

Effective HRM Question How can an effective HRM system help facilitate the achievement of an organization's strate