In this downward economy, customer service has become one of the main keys to survival.
By using the Internet, do some research concerning Wal-Mart and McDonald's, and their approach to customer service. Visit a local Wal-Mart and McDonald's or a Burger King or Target.
How would you assess the implementation of customer service in each store?
Compare them based on criteria which you develop and use our lectures and compare to the Quantum Principles. Do not forget to comprise your reference.