Activity Title: Assignment 1: Design a Recruitment & Selection Campaign

Paper Number and Title: MGT312 Advanced Human Resource Management Level 7, 15 credits, Version 1

Assessed Learning Outcomes: 2, 6 Design a recruitment and selection process that is linked to an organisation’s human resource strategy and business strategy. Appraise and debate how technology can support and enhance the HR function.

ACTIVITY INSTRUCTIONS Word count: 1,200 words excluding your referencing.

You should present your assignment in the form of a management report, (you do not need to include an executive summary) but you should divide your report into clear sections. Reference correctly in-text and include a full reference section. Well-reasoned conclusions are presented. Punctuation and grammar are correct.

Scenario

You are a Human Resource Manager at the Warehouse plc. You have been tasked with planning the next graduate recruitment campaign for the company.  

Your tasks are to:

1. Forecast the number of new graduates that need to be recruited in the next campaign. You may assume that a minimum of 25 Trainee Store Manager (graduates) are required to sustain ‘normal’ growth. You should review latest available financial results and growth expectations and provide your forecast of numbers in light of this information. You should state any assumptions you are making. Also, provide a brief assessment of anything that may impact the likely supply of graduates (up to 200 words) e.g. demographic shifts

2. Produce a job specification and a person specification for the role of Trainee Store Manager. You may use publicly available information on the Warehouse graduate trainee store manager programme to assist you in putting together a job and person specification for the role. In the absence of any such information, please state any assumptions you are making.

3. Design a Recruitment and Selection campaign to attract potential graduates. You should include the following:

a. Advertising channels that will be used to advertise the vacancies and justification for their use.

b. Decide how applications will be received e.g. standard form, covering letter, CV, online or paper submission with reasons for your decisions.

c. Discuss how you will create a shortlist of applicants and describe the selection techniques that will be employed e.g. interview(s), testing

d. Formulate measures to assess the success of the campaign.

e. Assess the impact you expect e-recruitment technology to have in this campaign.  

You have been given a basic timeline as follows. If you need to deviate from this you will have to present a well-argued email to the Director of HR (which you should include).

Aug-Sept Forecast number of new graduates required in the context of Warehouse plc financial results and growth plans.

October Plan recruitment and selection campaign, including advertising channels.

November-December Advertise

January – Mid-March Recruitment and Selection

By end of March Offer letters sent to successful candidates

Start dates from mid-April for new candidates Induction begins (you may assume discussion of the induction process is outside the scope of this piece of work)

Criteria

• Can evaluate strategic information such as annual reports, business strategy, HR information e.g. data affecting supply and demand and can make appropriate recruitment and selection decision in the context of this Weighting 20%
• Job and person specifications are appropriate for position Weighting 25%
• Recruitment and Selection process is logical and appropriate for the position being sought Assumptions are clearly stated. Weighting 40%
• e-recruitment technology recommendations are logical and appropriate and clearly support the campaign Weighting 5%
• Writing. Weighting 5%
• In-text citations and Reference list APA formatted. Weighting 5%