1.Individual Assignment - Porter 5 Forces.

Your mission is to analyse the A ustralian car manufacturing industry by performing a 5 forces analysis. You many examine other industries if agreed by your lecturer.

You should find a comprehensive answer to the questin why is th Australian Car Manufacturing Industry closing down.

You should bring ideas from at least two journal articles to the discussion in the main body of the report.

All ideas in th report must be referenced using Harvard Referencing

In the first half f the report you introduce ideas, then ,in the secon half of the report you will discuss and evaluate these ideas to identify what is most relevant and significant.

This is a short reprt, so fill it with ideas and discussion.

Descriptive material has negligible value and should be avoided . We are seeking analysis ,discussion and recommendation , enriched by ideas found in journal articles.

In business you will be expected t produce short well-argued reports . This is yur opportunity to both develop and demonstrate that skill.

(1500 words week 6, 20 marks)

Assessment criteria

Demonstrated knowledge f theory. The discussion should use the cncepts covered in this subject.

Capacity to apply this theory to the car indutry

The comperehensiveness of the list of issue identified

The clarity of exposition

The quality of the discussion and evaluation of the issues identified 

The integration of ideas from journal articles 

The clarity and utility of the recommendation

The correct use of Harvard Referencing throughout the report (the source of all ideas must be identified)