You are looking for additional academic articles and information to support your Report relating to "Supply Chain Reform" in an AUSTRALIAN Company or Industry. Also you should try to get current articles, so you should try to find articles written between 2005 and 2013. Earlier articles may be OK but you need to think as to whether they are still relevant given today's circumstances. 
Finding articles: 1. Type the term into the Library database 
2. Add a second search term such as marketing or consumer if you don't get any results first 
3. Still no results that you can use? Try to use a different term that means the same thing. 
Reading/reviewing/analysing articles 
Many articles you will find will be several pages long - this is quite normal for academic research papers as they are required to explain in detail the research methodology and results. These details are necessary to support and validate the findings. 
Do not let this concern you, as, for the purposes of your research for this, and most other assessment tasks, you do not need to read the detail about the research methodology and results. What you need to find out is the purpose of the research: 
what question they are trying to answer; any context considerations; the findings - 
i.e. the answer to the question; and any comments about future directions or the application of the findings 
To gain this information, points 1 and 2 will be found in the abstract and the introductory section(s) - usually within the first 2 pages. Points 3 and 4 will be found at the end of the paper under the headings "Findings" and/or "Conclusions" and/or "Recommendations" or similar. These are usually the last page or two pages. 
ACC202 
ACC202 Management Accounting - Written Assignment Tasks Page 3 
A FULL copy of your 'reference' article can be found on the subject website along with all other information under the heading 'Assignment' however there is also an 'abbreviated version' which omits the research methodology and statistical data. 
Although the article is quite long, only the first two pages (336 & 337) and page 350 have been needed for the review - i.e. students usually only need to read the introduction and conclusion sections of the articles.