Write a research report on actual example of IT leveraging business advantage at a managerial level. Your report will be judged on the quality of your research and report presentation. Your report is to be in the style of a business report. There is a limit of fifteen pages excluding appendices.

You choose an industry and an actual example of organisation in it. You are to research and report on their deployment of ICT in a managerial capacity and identify the business case for that deployment. we select Airbnb as a company.