STRATEGY IMPLEMENTATION AND STRATEGIC CONTROLS ASSIGNMENT

Modular Learning Outcomes

Upon successful completion of this module, the student will be able to satisfy the following outcomes:

Case - Evaluate strategic implementation through organization design, control systems, people, and culture.

SLP - Using CVP Analysis, run the simulation, creating your best pricing and product strategy.

Discussion - Evaluate strategy implementation through organization design, control systems, people, and culture.

Module Overview -

The basic premise of strategic management is that the chosen strategy will realize the organization's objectives. However, that this does not happen automatically gives rise to the need for the strategic implementation and control process. In the implementation process, material actions are taken to ensure that the strategic plan is achieving the desired results.

While strategic analysis and planning are abstract, conceptual, and market-oriented, strategy implementation is concrete and operations-oriented. Getting from strategy to implementation requires consideration of a number of structural, personnel, systems, and cultural concerns that will bring the organization's day-to-day practices into alignment with the high-level strategy.

In Module 4, we will learn how to implement a strategy to achieve desired results.

In the SLP, we will complete a best and final pricing and product promotion strategy.

Background - STRATEGY IMPLEMENTATION AND STRATEGIC CONTROLS

Strategy is implemented using organizational design (structure), people, culture, and control systems. Strategy must successfully work through these elements in order to produce performance. No matter how well a strategy is conceived, if an organization's people cannot implement it, if the culture cannot support it, if the structure cannot coordinate it, and if the systems cannot measure and control it-the strategy will fail.

We will start by considering how of each of these components individually link to strategy. By way of the Case analysis, we will examine the integration or "fit" between the various components and strategy.

Structure

Organizational structure refers to the manner in which the lines of communication of authority are established, the manner in which work is divided up among organizational members, and the way that communication and work are coordinated. Different types of structures support different types of strategies. The key elements of structure that have the greatest effect on the success or failure of strategy implementation are centralization, boundaries, networks, and virtual organization.

Scenario Continuation:

It is still January 2, 2012. You have just completed your revised SLP3 strategy using CVP analysis, and you are eager to implement your decisions for 2012 through 2014.

Using the CVP analysis from SLP3, run the simulation for a final time. Again, be sure to take notes about your analysis and the document the reasoning behind your decisions.

Finalize your report showing the strategy you have used.

Assignment Overview -

Using the strategy that you developed in SLP3, run the simulation. Document your results as you did previously. Review and analyze these results, and develop a final strategy.

Please turn in a 6- to 8-page paper, not including cover and reference pages.

Keys to the Assignment

The key aspects of this assignment that should be covered and taken into account in preparing your paper include:

• The revised strategy consists of the Prices, R&D Allocation %, and any product discontinuations for the X5, X6, and X7 tablets for each of the four years: 2012, 2013, 2014, and 2015.
• You must present a rational justification for this strategy. In other words, you must provide support for your proposed strategy using financial analysis and relevant theories.
• Use the CVP Calculator and review the PowerPoint that explains CVP and provides some examples.
• You will need to crunch some numbers (CVP Analysis) to help you determine your prices and R&D allocations.
• Make sure your proposed changes in strategy are firmly based in this analysis of financial and market data and sound business principles. Your goal is to practice using CVP and get better at it.
• Present your analysis professionally, making strategic use of tables, charts, and graphs.

Attachment:- Assignment Files.rar