Strategic Management

Outline the threats in Harley-Davidson's external environmental. Which threats pose the greatest short-term and long-term risks for the company?

• Identify the company's core competencies. Given the existing situation, does Harley-Davidson have a competitive advantage that is sustainable?

• Define Harley-Davidson's business strategy. Based on your analysis, do you recommend any changes in strategy to address the threats facing the company?

• Evaluate international conditions and the company's performance outside of the U.S. What options are available to support Harley-Davidson's overseas expansion?

Use the following outline Harley Davidson response.

I. Introduction
II. Current Situation/Issues/Problems (List and Discuss)
III. Alternatives for Each Issue/Problem
IV. Selection of, and Justification for, Selected Alternative
V. Conclusion
VI. Appendix A - Current Scenario & Analysis - Research.