Specific Assignment/coursework Brief

Individual Reflective Report

Assessment Brief:

1. You are required to submit an individual reflective written report of 2,400 words. This report is worth 30% of the overall marks for the module.

You must attempt ALL THREE assignments in order to pass this module.

For this assessment task, you must choose one organisation here in the Sultanate of Oman where you can consider yourself as one of their clients/customers. Write an academic report of 2,400 words (+1- 10%) on which to focus and maximise available secondary data only. Your report should focus on the organisation (as specified above), and should contain the following:-

- A front sheet bearing your name, student number, module name and number and the tutor's name.
- A contents page, indicating which topics can be found on which page.
- An introduction to your chosen organisation (100 words) and objectives of the report, which outline the major tasks that must be done in this report (50 words).
- A PEST analysis of the external business environment in which your chosen organisation competes using secondary data only. (800 words).
- Being one of the stakeholders (a customer) do SWOT analysis of the internal business environment for your chosen organisation where you can also visit the organisation's website for this purpose. (800 words).
- Explain the importance of reflective practice in shaping modern-day management practice/thinking and apply this based on the result of your analyses. (500 words)
- A clear conclusion, indicating to the reader that the report objective has been met. (150 words)
- A Reference in the appropriate Harvard format.

You should produce your report in Microsoft Word. You may use diagrams, charts, tables and bullet points to help illustrate your answer. You must use a minimum of 12 pitch font, and 1.5 line spacing. After the contents page, each page should be numbered. You should use headings and sub-headings to provide a logical structure and clear framework for your report.