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Management Studies

Q. Neely's 4Cs in performance measurement

1. Check position e.g. where are we now?

2. Communicate position e.g. to internal and external stakeholders.

3. Confirm priorities e.g. focus on goals that are viewed as more important.

4. Compel progress e.g. enhance performance through motivation and reward.

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Strategic Management, Management Studies

Category:- Strategic Management
Reference No.:- M9576386

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