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Develop a schedule for introducing a new product

1. You just have been instructed to develop a schedule for introducing a new product into the marketplace. Below are the elements that must appear in your schedule. Arrange these elements into work breakdown structure (down through level 3), and then draw the arrow diagram. You may feel free to add additional topics as necessary.

 Production layout Review plant costs
 Market testing Select distributors
 Analyze selling cost Lay out artwork
 Analyze customer reactions Approve artwork
 Storage and shipping cost Introduce at trade show
 Select salespeople Distribute to salespeople
 Train salespeople Establish billing procedure
 Train distributors Establish credit procedure
 Literature to salespeople Revise cost of production
 Literature to distributors Revise selling cost
 Print literature Approvals*
 Sales promotions Review meetings*
 Sales manual Final specifications
 Trade advertising Material requisitions

Project Management, Management Studies

  • Category:- Project Management
  • Reference No.:- M9218882

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