Its holiday time and youve decided to purchase a jewelry, Ask an Expert

Management Studies

It's holiday time, and you've decided to purchase a jewelry item for the person of your choice at Tiffany & Co.

Evaluate how Tiffany's advertising, personal selling, public relations, and electronic media might influence your purchase decision. How might the relative importance of each of these IMC elements be different if your parents were making the purchase?

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Project Management, Management Studies

Category:- Project Management
Reference No.:- M92042008

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